Tree Farm Communications --(2-AUDIO CD DISC SET) The Wine Industry at the Beginning of the 21st Century: A Fast Ride in a New Direction

(2-AUDIO CD DISC SET) The Wine Industry at the Beginning of the 21st Century: A Fast Ride in a New Direction

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Speaker(s): Signe Zoller Jeff Dlott Christian Miller John Stallcup Robert Eyler Jeff O'Neill Tom Klein
Budget-minded consumers dramatically changed the landscape for wine sales in 2003. Quality wine at a good price available at a variety of retail outlets presents tremendous opportunities for expansion of the wine consumer base and a healthy wine industry. This session will look at the challenge of producing and marketing quality wine at various price points with innovation, technology and sustainable, efficient practices.
Product Code:	EVA41-011/012
Date Taped:	1/27/2004
Price:	$25.00
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Sponsored by:	Unified Wine & Grape Symposium
From Conference:	Unified Wine & Grape Symposium ~ 2004
Other Conferences in the Category: Beer and Wine Industry