Tree Farm Communications --(SINGLE AUDIO CD) Unlock the Power of Information! Keys to Choosing the Right Intelligence Tools for Your Business

(SINGLE AUDIO CD) Unlock the Power of Information! Keys to Choosing the Right Intelligence Tools for Your Business

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Speaker(s): Lisa Anthony Patrick C. Merrill Erle Martin Michelle Rowell Rick van der Wal
Our panel of information experts will help you to understand what resources are available and how to choose the right one for your needs. Some of the topics covered: Market Research: How to get actionable results from focus groups, surveys and interviews to gain competitive advantage. Wine Industry Statistics: What are the latest varietal and price segment trends? How do successful vintners and growers use data for planning? Consumer Panel Data and Retail Tracking: Launching a new brand? Researching new markets? Planting for future demand? Where to go for consumer market intelligence. Included with this session is a Comprehensive Information Resource Guide of information providers to the wine industry complete with descriptions and contact information.
Product Code:	EVA31-150
Date Taped:	1/29/2003
Price:	$15.00
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Sponsored by:	Unified Wine & Grape Symposium
From Conference:	Unified Wine & Grape Symposium ~ 2003
Other Conferences in the Category: Beer and Wine Industry